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Ronni Nicole
Scarlett
Perceptions

 

Ronni Nicole has been a leader in the dress industry for over 15 years. Ouida Oliver, V.P. of Design, specializes in creating visually exciting, current, comfortable dresses and soft sportswear for women of all ages. Exciting prints and bold knits form the backbone of the collection. The contemporary styling reaches stores across the United States as well as international.

Target Customer
  • Ageless - Everyone Wants to Look Young
  • Fashion Savvy Consumer
  • She Wants to Look Great at an Affordable Price
  • Needs to be Comfortable for Her Fast-Paced Lifestyle
  • Low-Maintenance, High Energy
  • On Trend with Fabric, Prints and Styling
  • Young, Contemporary Styling for a Modern Women - Not Her Teenage Daughter
Brand Positioning
  • Seasonless Fabrics with Fashion Forward Styling
  • Comfortable and Easy to Wear
  • Packable and Convenient for Travel
  • Contemporary Styling with a Missy Fit
  • Wear to Work, Then Out Later
  • Dresses and Separates


Ronnie Nicole

Ronnie Nicole

Ronnie Nicole

Ronnie Nicole

Ronnie Nicole

Ronnie Nicole

Ronnie Nicole

Ronnie Nicole

Ronnie Nicole

Ronnie Nicole

Ronnie Nicole

Ronnie Nicole

Ronnie Nicole

Ronnie Nicole

Ronnie Nicole

Ronnie Nicole

Ronnie Nicole

Ronnie Nicole
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